We help endurance sports firms grow sales.
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About Us
We are athletes and technologists who grow sales via relationship-building activities: digital marketing, event activation, and community engagement.
We don't just sell products... we connect people and build experiences.
Our practice areas:
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Our Services
Business Development
- Go-to-Market Planning
- D2C and B2B Channel Development
- Strategic Partnerships
- International Expansion
Sales Operations
- Customer Relationship Management (CRM)
- E-Commerce
- Customer/Tech Support
- 3PL Facilities
Marketing Automation
- Email Marketing
- Lead-Generation
- Social Media
- SEO/PPC
Client Roster
Testimonials
I have been fortunate to be involved with Larry Upton on a number of partnership/brand development projects over the past six years. In every one of them, I have seen that his work ethics are always top notch. Larry's integrity, honesty, and respect have blended together to create working relationships with business partners that benefit all parties involved. And his patience to develop "guanxi" makes him a completely trustworthy partner in any overseas business endeavor. I highly recommend Larry as someone to work with in creating positive opportunities for you, your company and in helping you achieve great financial results through that collaboration.
WorldWerx helped me qualify potential Chinese manufacturers for Trinsik’s new swim-pacing device, NOME. Larry tapped into his network of contacts in China, accompanied us on multiple trips to Shenzhen, found translators for us, and set up meetings with 6-7 potential manufacturing partners. We then secured agreements with 4 of the manufacturers, enabling us to complete development of our device. In addition to helping us build a Chinese network, WorldWerx helped us raise seed-funding and secure ambassador agreements with multiple IRONMAN professional triathletes.
Larry is a fantastic partner, at both professional and personal levels. He know better China then most of American did, and he can always let people feel comfortable which is important for developing business anywhere. Lastly, Larry build strong credibility by make what he said happen and never lost it.
As our contract COO, Larry Upton was quite helpful in helping BASE. I don't have time to manage my own e-commerce and digital marketing stuff, so I outsourced that to WorldWerx: and they delivered big time. I would highly recommend Larry and WorldWerx for any fast-growing endurance sports product company.
WorldWerx has been a fantastic partner for nearly four years now! They manage all our digital marketing programs and have designed both our website and mobile application. As a start-up, THRU Sports benefits from outsourcing to the Worldwerx team... they save us both time and money!
I have been fortunate to be involved with Larry Upton on a number of partnership/brand development projects over the past six years. In every one of them, I have seen that his work ethics are always top notch. His integrity, honesty, and respect have blended together to create working relationships with business partners that benefit all parties involved. And his patience to develop "guanxi" makes him a completely trustworthy partner in any overseas business endeavor. I highly recommend Larry as someone to work with in creating positive opportunities for you, your company and in helping you achieve great financial results through that collaboration.
“ I have been fortunate to be involved with Larry Upton on a number of partnership/brand development projects over the past six years. In every one of them, I have seen that his work ethics are always top notch. His integrity, honesty, and respect have blended together to create working relationships with business partners that benefit all parties involved. And his patience to develop "guanxi" makes him a completely trustworthy partner in any overseas business endeavor. I highly recommend Larry as someone to work with in creating positive opportunities for you, your company and in helping you achieve great financial results through that collaboration.”
WorldWerx helped me qualify potential Chinese manufacturers for Trinsik’s new swim-pacing device, NOME. They tapped into their network of contacts in China, accompanied us on multiple trips to Shenzhen, translated for us, and helped us qualify 6-7 potential manufacturing partners. We then secured agreements with 4 of the manufacturers, enabling us to complete development of our device. In addition to helping us build a Chinese network, WorldWerx has helped us raise seed-funding, prepare partnership presentations, and secure ambassador agreements with multiple IRONMAN professional triathletes.
Larry is a fantastic partner, at both professional and personal levels. He know better China then most of American did, and he can always let people feel comfortable which is important for developing business anywhere. Lastly, Larry build strong credibility by make what he said happen and never lost it.
As our contract COO, Larry Upton was quite helpful in helping BASE. He implemented a variety of operational controls and project management tools (e.g., Basecamp), optimized our Shopify implementation, helped refine our financial reporting (e.g., Quickbooks, Avalara), and then identified, vetted, and managed several digital marketing initiatives (e.g., Klaviyo). I would highly recommend Larry and the WorldWerx team for any fast-growing endurance sports product company.
WorldWerx has been a fantastic partner for nearly four years now! They have managed our third-party Salesforce.com developer programs, architected both our mobile application and website integrations, and provided strategic marketing guidance. As a start-up, WorldWerx has served us well as a cost-effective outsourced development partner and have delivered an exponentially large return on investment for THRU Sports
“ I have been fortunate to be involved with Larry Upton on a number of partnership/brand development projects over the past six years. In every one of them, I have seen that his work ethics are always top notch. His integrity, honesty, and respect have blended together to create working relationships with business partners that benefit all parties involved. And his patience to develop "guanxi" makes him a completely trustworthy partner in any overseas business endeavor. I highly recommend Larry as someone to work with in creating positive opportunities for you, your company and in helping you achieve great financial results through that collaboration.”
